How Link Building HQ Revived a Tennessee Supper Show’s...
MYTHS
Myth: Working with Content and Links can Make You a Good SEO
You must’ve heard the myth that one only needs to master content and links to be skilled at SEO. It’s understandable that this myth seems logical ...
Case Studies
Establishing Brand Authority for a Cabin Rental Company
Figure it Out
What are Google Penalties and How to Recover From Them? A Co...
Linkbuilding Guide
Chapter 9: How to Build a Link Building Plan?
This chapter talks about what to consider when creating a link building plan. Before we create a plan, we want to reiterate that the backlinks we look...
Google’s Penguin update was first rolled out in April 2012 as a new way to reward high-quality websites and downgrade the rankings of websites that ...
POPULAR QUESTIONS
What’s The Difference between Content Marketing and Link B...
Content marketing ensures that your audience gets useful information every time they visit your site, while link building is primarily done to increas...
People's Corner
Top SEO Trends in 2020 That Digital Marketers Should Be Awar...
GLOSSARY
Zero Click Searches
Zero-click searches refer to the kind of searches whose results display the answer on top of Google’s first page. These results are so complete that...
MYTHS
Latent Semantic Indexing Won’t Help Me With SEO
What is Semantic Analysis? Semantic analysis, also referred to as latent semantic indexing (LSI), is a mathematic tool that scans the raw data of a do...
MYTHS
My Content Will Not Rank If It’s Not Fresh
One of the main purposes of generating and promoting content is to satisfy search queries of your target audience. Without users actively searching an...
Gain an Edge
What Is Google E-A-T And Why Is It Important For SEO?
MYTHS
Higher Keyword Density Guarantees Higher Rankings
What is keyword density? Keyword density is the ratio of the number of times a keyword appears on a page compared to the page’s total word count. Th...
GLOSSARY
Black Hat SEO
What is Black Hat SEO? Black hat SEO refers to practices that increase a page’s rank in search engines through means that violate the search eng...
GLOSSARY
Featured Snippet
Google’s Featured Snippet, also called Position Zero or Answer Box, is a search answer shown at the top of Google’s first page of results. Google...
GLOSSARY
Quality Score
Quality Score is a Google metric which estimates the quality of your ads, keywords, and landing pages. Google ranks Quality Score on a scale of 1-10 (...
POPULAR QUESTIONS
Is it better to get a link to your homepage or to an interna...
A broad rule of thumb says that about one-third of your backlinks should point back to your homepage, while two-thirds should point to other pages. Ho...
POPULAR QUESTIONS
What is broken link building?
Broken links are those hyperlinks which direct users to a page that no longer exists. Nobody wants dead links on the website. Broken link building is ...
POPULAR QUESTIONS
How do you recover from a Google penalty?
A Google penalty is easy to detect if your site has incurred a manual penalty. That’s because the Google Webmaster Console notifies you. An algorith...
POPULAR QUESTIONS
Is guest posting the only way to build links?
Although link building is a time-consuming processes, it still is one of the most essential elements in any website’s SEO toolkit. Most people choos...
POPULAR QUESTIONS
What is a Google update and should I be concerned about it?
Google uses complex algorithms to retrieve data from its search index and instantly deliver the best possible results for a query, ranked by relevance...
MYTHS
Links for inner pages are irrelevant compared to those for t...
That’s not true at all. Links could be directed to any page of your website, provided they are all natural. Both your home page and internal pages h...
