In-depth analysis
We audited the full site for technical issues — slow loading, broken links, and underperforming content — then mapped high-intent, long-tail keyword opportunities specific to the 3PL and freight space.
How a Logistics Firm Dominated Search
6 months
Logistics
White-Label Link Building
66.8%
traffic · 6 months
150%
visibility
176%
rankings
75
links built
The Dilemma
Logistics is a business built on reliability — but when a 3PL matching platform couldn't be found on the first page of Google, that reliability meant nothing to the businesses actively searching for them. Landing on pages three and four for terms like "supply chain management" and "freight forwarding solutions," they were losing potential clients to competitors before a single conversation could begin.
The client was targeting either overly competitive short-tail keywords or high-volume terms that didn't match what their actual buyers were searching for. And with no local SEO presence, searches like "logistics company near me" were sending leads straight to competitors. Every Google algorithm update made the gap harder to close without a clear plan.
The Course of Action
We built a strategy combining technical fixes, targeted content, and authoritative link building to get them ranking where it mattered.
Content creation
We created and optimised content around targeted phrases such as "best 3PL providers for e-commerce" and "freight forwarding for small businesses," and added geo-specific landing pages to capture local search traffic.
Strategic outreach
We secured high-quality backlinks from industry-leading publications, as well as supply chain associations and relevant business directories, to build domain authority and brand recognition.
Service used on this campaign
White-Label Link Building Service
Results Overview
| Google Position | February 2023 | January 2024 | Before → after | Percent Increase |
|---|---|---|---|---|
| 1–3 | 146 | 403 | 0% | |
| 4–10 | 721 | 1,428 | 0% | |
| 11–50 | 1,030 | 1,697 | 0% |