Years of experience, glowing testimonials, and a professional website — yet an aviation charter brand was practically invisible online. Most of their traffic came from people who already knew their name. New clients searching for “private jet charter” or “executive air travel” were instead finding competitors. The brand had the credibility; it just wasn’t reaching the right audience.
The Dilemma
The company couldn’t rank for high-converting, non-branded keywords that their ideal clients were actively searching. Their backlink profile was too thin to build real domain authority, and their internal team lacked the bandwidth for a full-scale SEO campaign. Without a strategic overhaul, they were handing leads directly to newer, more visible competitors.
The Course of Action
We started with a full audit, then built a precise, multi-step plan tailored to the aviation sector.
In-depth Analysis:
We mapped their keyword gaps, reviewed competitors' backlink profiles, and identified commercial-intent phrases that were driving qualified leads elsewhere.
Content Creation
We developed SEO-optimized blog posts and a data-driven private aviation trends report targeting questions their audience was already asking.
Strategic Outreach
We secured high-authority placements, guest posts, data-driven articles, and targeted outreach to aviation bloggers and industry directories.
Results Overview
In just six months, the aviation brand went from barely visible to ranking prominently for the terms their best clients were searching.
Organic traffic jumped from 9,555 to 14,868 monthly visitors in six months, bringing in a steady stream of new flight inquiries.
Search visibility surged by 72.3%, meaning the brand was consistently appearing across a much wider range of relevant queries.
Top-3 keyword rankings grew from 661 to 963 — a 45.7% increase — putting the brand front and center for high-value search terms.
Number of Keywords Ranking on Google SERPs
Google Position
February 2023
January 2024
Percent Increase
1–3
661
963
45.7%
4–10
1,100
1,300
18.8%
11–50
2,640
3,200
22.2%
Key Wins At A Glance
55.6%
More Traffic
72.3%
More Impressions
45.7%
More Clicks
The Ball's In Your Court
Link building remains a core tool for effective search engine optimization.
And no one does it better than Link Building HQ.
Are You Ready To Earn Powerful Backlinks?
Schedule A Meeting With Us And Get Your Free Link Plan Today.
