Moving positions up the SERPs for a moving company
28.27%
Traffic increased in 6 months
Logistics
24.64%
Rankings Improved
23.8%
Visibility Increased
70
Links Built
In January 2024, a Florida-based moving company approached Link Building HQ, struggling with off-page SEO. We developed a strategic link-building campaign targeting high-authority websites to boost their SERP visibility and strengthen their online presence as a relocation service provider.
The Dilemma
The most important missing piece in our client’s SEO puzzle was the link-building aspect. While their technical and on-page SEO remained satisfactory, the website’s visibility was compromised due to an unfit off-page strategy. We were able to analyze their backlink profile and see which factors were contributing to weakened authority signals. Next, we devised a winning strategy to acquire relevant high-authority backlinks.
The Course of Action
The goal was set at 70 backlinks in 6 months. The strategy was internally coordinated, reviewed, and finalized after deliberate planning.
In-depth Analysis:
We compiled a comprehensive list of authoritative websites in the moving and travel industries and ensured they were placed within 6 months.
Content Creation
We leveraged the company’s presence in social groups to secure backlinks and mentions across social media channels with a higher following.
Strategic Outreach
We also managed to get listings and reviews on directories like Yelp and Move.org to boost their website visibility across a range of platforms.
Results Overview
As promised, the results were delivered within the allocated timeline. Here’s what progress looked like for this moving company.
In the midst of the turmoil caused by new updates, our team managed to create more than 70 high-quality relevant backlinks within just 6 months. This massively improved the online visibility of our client as their website appeared higher up in the SERPs.
As the impressions began to improve, the organic traffic of the website also increased by a considerable 28%.
The visibility of the website also surged by ~24%, with organic keywords in the top 3 positions improving from 46 to 61. Also, the organic keywords in the top 4 positions increased from 217 to 221.
Number of Keywords Ranking on Google SERPs
Google Position
February, 2023
January, 2024
Percent Increase
1-3
46
61
32.61%
4-10
217
221
1.84%
11-50
494
689
39.47%
Key Wins At A Glance
28.27%
More Traffic
96%
More Impressions
37%
More Clicks
The Ball's In Your Court
Link building remains a core tool for effective search engine optimization.
And no one does it better than Link Building HQ.
Are You Ready To Earn Powerful Backlinks?
Schedule A Meeting With Us And Get Your Free Link Plan Today.
