1B+
ChatGPT users in
under 2 years
Are You in the Answer or Out of the Picture?
Generative AI traffic grew by 796% between 2024 and 2025, and those visitors converted 1.2x more than organic search visitors. Your audience is turning to LLMs like ChatGPT, Perplexity, and Gemini, where we help you show up in the answers.
LLMs are the Future
$1.3T
Projected AI market
by 2032
40%
Of knowledge workers
use AI weekly
10x
Speed gain on complex
research tasks
Rely on Our GEO Agency to Boost Your AI Presence
60% of AI queries never produce a click. Your customers are asking AI for recommendations and acting on what it tells them without ever visiting a website. If your brand isn't in those answers, you're invisible to the fastest-growing buyer channel in history. Our GEO services ensure you're the one they find.
SEO & GEO: From Rankings To AI Visibility
While SEO focuses on ranking for keywords, GEO shifts the focus towards
AI-driven understanding and visibility.
Traditional SEO Focuses On |
Generative Engine Optimization Targets |
|---|---|
|
Category Content Long-form category descriptions, emotional storytelling |
Category Content Modular & extractable content, FAQs, “best of” articles, educational content |
|
Structured Data Meta titles, keyword-optimized descriptions, schema basics |
Structured Data Structured attributes, semantic schema, deterministic parsing |
|
Entity Optimization Keyword density, hierarchical internal linking |
Entity Optimization Clear entity relationships (brand-product-category), semantic clusters |
|
Digital PR / Earned Media Backlinks & domain authority |
Generated Expertise Expert content, third-party AI-generated insights |
|
UGC & Reviews Clean, crawlable HTML, limited use of JavaScript |
UGC & Reviews Structured UGC, Reddit/YouTube/freshness signals |
|
Technical Optimization Site navigation, speed performance, cannibalization-fix & crawling & indexing |
Content Extraction Parsed modular content blocks easy to extract/digest/share |
|
Performance Tracking Rankings, organic traffic, CTR |
AI Visibility Metrics AI presence, likely citation frequency |
The Cost of Missing AI Mentions
01 - The Shift
Search is no longer just Google
ChatGPT, Perplexity, and Gemini now answer hundreds of millions of queries every day across conversational search. Buyers trust these answers.
02 - The Gap
SEO Doesn't Protect You Here
Ranking #1 on Google is irrelevant if AI generates the answer from your competitor's content. GEO is a different game, one where AI citation optimization and AEO determine who gets recommended.
03 - The Blindspot
Most Brands Have No Idea Where They Stand
There's no Google Search Console for AI. Without a GEO audit, you can't see how often you're mentioned, cited, or displaced by rivals inside AI responses.
04 - The Cost
Every Unanswered Prompt Is Lost Revenue
If a buyer asks AI, "What's the best [your product]?" and your brand doesn't come up, that sale goes to whoever does. AI recommendation optimization isn't optional; it's where decisions are made.
We Show You Exactly
Where You Stand.
Our LLM audit is a full diagnostic of your brand's AI visibility across 8 platforms. We analyse citations, sentiment, and competitor positioning to identify the gaps and fix them.
1
Prompt Mapping
Using our Decision-Node Prompt Architecture, we map 200–500 prompts across your key decision nodes. Every prompt is anchored through Customer Signal Grounding, drawing on your GSC data.
2
Cross-Platform Citation Analysis
We run every prompt across ChatGPT, Perplexity, Gemini, Copilot, Grok, Claude, DeepSeek, and AI Overviews, logging every mention, citation, and competitor appearance.
3
Sentiment & Positioning Audit
We apply AI Sentiment Forensics (ASF) to map how each LLM frames your brand and trace negative perceptions back to their source. You get a Sentiment Authority Index (SAI) score and a targeted remediation strategy.
4
Competitive Displacement Mapping
We identify which competitors are outperforming you in AI answers, which prompts they're winning, and what content signals are giving them the edge. This gives you a clear picture of your competitive share of model.
5
Actionable GEO Roadmap
Using our Competitive Share-of-Model Framework (CSMF), we define your win condition before any work begins. Every deliverable is outcome-driven, with success defined at 30, 60, and 90 days.
SEO Gets You Ranked.
GEO Gets You Cited.
Good SEO and good GEO share the same DNA: authoritative content, credible sources, and a technically sound site. What changes is the destination. SEO puts you on the results page. GEO puts you in the answer itself. Run both, and you're not leaving either channel to chance.
SEO
Search engine optimization
Goal:
Rank on Google page 1 for target keywords
Drives:
Organic traffic, clicks, and impressions
Signals:
Backlinks, domain authority, page speed, metadata
Content:
Long-form blogs, category pages, landing pages
Measured by:
Rankings, CTR, organic sessions
GEO
Generative engine optimization
Goal:
Get cited by ChatGPT, Gemini, Perplexity & more
Drives:
AI citation share, brand mentions in LLM answers
Signals:
Earned media, structured data, entity clarity
Content:
FAQs, modular guides, comparison pages, PR
Measured by:
Citation frequency, AI share-of-voice
The LBHQ AI Visibility System
Our approach combines GEO (how AI finds and retrieves you) and AEO (how AI
selects and presents you) into one system.
Content
Optimization
We shape your content so it lines up with how people actually ask questions and how AI processes those answers.
Answer-first content built for AI retrieval
Topic coverage, entity mapping & topical authority building
Content built around real prompts, not just keywords
Ongoing updates to keep things relevant
Technical
AI Optimization
Even strong content can get overlooked if it's hard to parse. We fix that with:
Structured data and schema markup
AI-friendly site architecture
Formatting and crawl paths optimized for AI bots
Structured internal linking to understand your site's topical hierarchy
Authority Building &
Digital PR
AI looks well beyond your website when deciding what to include. It scans the broader ecosystem, including:
Press and media outlets, including broadcast media
Forums, communities, like Discord, and peer conversations
Product reviews, case studies, and third-party endorsements
Industry directories, trade journals, and niche publications
AI Visibility
Tracking
Our AI Sentiment Forensics and Competitive Share-of-Model Framework connect AI brand visibility to your competitive position.
Brand mentions across ChatGPT, Perplexity, Gemini, and more
Citation frequency and inclusion rates over time
Share of voice against competitors in AI answers
SAI score per decision node: how AI positions your brand
Success Metrics For
LLM Ranking & Citation
How to measure visibility in the goal of generative search
Citation Frequency
How often your domain or content directly cited
(i.e. URL garnered responses platforms)
AI Share Of Voice
Your brand's share of citations in its target category across
ChatGPT, Gemini, Perplexity, & others
Mention Rate
The share of prompts in which your brand is
mentioned — even without ad intent
Position In Responses
Whether your brand appears 1st, 2nd, etc., in
an AI answer — first mention earns highest weight
Sentiment Accuracy
Whether AI describes your brand positively, accurately,
and with the right positioning and attributes
Platform Coverage
Number of LLM platforms citing you — ChatGPT,
Perplexity, Gemini, Copilot, Orca, Claude
Secure Your Authority in Generative Search Architectures.
Ensure AI systems have clean access to your core content assets, driving
automatic recommendations across major LLM ecosystems.
Our Unique
Methodology
The Authority Intelligence System is our proprietary five-pillar GEO methodology. It is how we go beyond generic AI optimization to build the commercial intelligence, signal architecture, forensic measurement, and competitive accountability that most GEO engagements lack entirely.
-
Decision-Node Prompt Architecture
We map the commercial landscape before anything else: your product lines, customer segments, and competitor set, modeled into the exact prompt universe your buyers are using.
-
Customer Signal Grounding
Every prompt is anchored in real behavior. We use your Google Search Console data and live query signals to reflect how your actual buyers ask questions.
-
Consensus Resonance Engineering
LLMs cite brands they find consistently across the web. We engineer that consistency, distributing your message across press, communities, directories, and third-party sources so AI finds the same credible signals wherever it looks.
-
AI Sentiment Forensics
Being mentioned isn't enough if you're being framed poorly. We audit how AI describes your brand across every decision node, detect cross-platform bias, and trace negative perceptions to their root cause. Each client receives a Sentiment Authority Index (SAI) score and a remediation strategy.
-
Competitive Share-of-Model Framework
We define what winning looks like before we start. Your target share of model — how often AI recommends you versus named competitors — becomes the OKR every pillar works toward.
Why Choose Us?
Built for AI Search. Not Retrofitted for It.
We deliver improved visibility, and AI wins through:
Decision-Node Prompt Architecture to map your commercial landscape into the right AI prompts
Consensus Resonance Engineering to build the web-wide signals LLMs use for grounding
AI Sentiment Forensics and our Competitive Share-of-Model Framework to track, measure, and win
One LLM optimization agency. One system. No gaps.
Results
Third-party citation breakdown by LLM
| Category | ChatGPT | Perplexity | Copilot | Meta AI | Gemini | Google AIO | Var |
|---|---|---|---|---|---|---|---|
| Electrical suppliers / resellers | 35.0% | 30.4% | 35.6% | 39.7% | 40.8% | 34.3% | 10.4% |
| Solution providers / integrators | 11.3% | 10.1% | 9.3% | 10.3% | 13.5% | 14.1% | 4.8% |
| Trade publications | 7.1% | 5.4% | 7.7% | 13.0% | 5.0% | 5.2% | 8.0% |
| Wikipedia | 7.1% | 2.0% | 0.0% | 0.3% | 0.5% | 0.2% | 7.1% |
| UGC — Reddit / forums | 2.8% | 12.1% | 1.0% | 1.2% | 0.5% | 3.1% | 11.6% |
| Social / professional networks | 2.0% | 12.7% | 1.3% | 0.0% | 1.4% | 6.1% | 12.7% |
| Total citations | 16,015 | 27,118 | 12,504 | 2,594 | 8,905 | 16,050 | — |
What's the AI visibility competitive positioning on Price Comparison & Best Deals of our offers?
| Topics | #1 | #2 | #3 | #4 | #5 |
|---|---|---|---|---|---|
| Smartphones Leader | SA | PD | DZ | HM | OL |
| Laptops & Computers | PD | SA | OL | DZ | NP |
| Home Appliances Leader | SA | HM | PD | OL | DZ |
| Fashion & Clothing | DZ | SA | HM | OL | PD |
| Kitchen & Dining Leader | SA | OL | PD | HM | DZ |
What's the AI visibility competitive positioning on Fast Delivery & Buyer Trust of our offers?
| Topics | #1 | #2 | #3 | #4 | #5 |
|---|---|---|---|---|---|
| Smartphones Leader | SA | OL | DZ | PD | HM |
| Laptops & Computers | OL | SA | PD | HM | DZ |
| Fashion & Clothing Leader | SA | DZ | OL | PD | HM |
| Sports & Fitness Leader | SA | OL | HM | PD | DZ |
| Electronics Accessories | DZ | SA | PD | OL | NP |
Prompt
What are the best online assessment platforms for employee skills testing and pre-hire evaluation?
284 executions this period · Long-tail queries · assessified.com
Visibility Score
91.3% +28.6%
Current period
Previous period
Visibility Score by Platform
Prompt
What are the best online assessment platforms for employee skills testing and pre-hire evaluation?
284 executions this period · Long-tail queries · assessified.com
| Date | Mentioned | Position | All mentions | Citation share | Platforms |
|---|---|---|---|---|---|
| Mar 17, 2025 | ✓ Yes | #1 | 8 platforms | 91.3% +4.8% |
C
P
G
Co
AI
Ge
D
Cl
|
| Mar 10, 2025 | ✓ Yes | #1 | 8 platforms | 89.2% +4.1% |
C
P
G
Co
AI
Ge
D
Cl
|
| Mar 3, 2025 | ✓ Yes | #1 | 7 platforms | 86.4% +3.7% |
C
P
G
Co
AI
Ge
D
|
| Feb 24, 2025 | ✓ Yes | #2 | 7 platforms | 82.9% +3.4% |
C
P
G
Co
AI
Ge
D
|
| Feb 17, 2025 | ✓ Yes | #2 | 6 platforms | 78.6% +3.0% |
C
P
G
Co
AI
Ge
|
| Feb 10, 2025 | ✓ Yes | #2 | 6 platforms | 73.1% +2.6% |
C
P
G
Co
AI
Ge
|
| Feb 3, 2025 | ✓ Yes | #3 | 5 platforms | 68.4% +2.3% |
C
P
G
Co
AI
|
| Jan 27, 2025 | ✓ Yes | #3 | 5 platforms | 63.8% +2.0% |
C
P
G
Co
|
Prompt intelligence by service category
| Prompt | Source | Volume | Intent | Priority |
|---|---|---|---|---|
| What link building strategies work for B2B SaaS? | LLM |
|
Informational | |
| best link building companies for enterprise | SERP |
|
Commercial | |
| link building vs digital PR which is better | FAQ |
|
Informational | |
| how to improve domain authority fast | H2 |
|
||
| link building pricing models explained | LLM |
|
Commercial | |
| white hat link building techniques 2026 | SERP |
|
Informational | |
| link building ROI measurement guide | LLM |
|
Transactional |
Buyer prompt journey by funnel stage
Top of funnel · Awareness
Discovery & Education
Questions buyers ask when they first become aware of a problem or concept. Broad, informational intent.
-
What is link building and why does it matter?
-
How does AI search work differently to Google?
-
What is generative engine optimisation explained simply?
-
Why are my website rankings dropping in 2025?
-
How do people find businesses using ChatGPT?
Middle of funnel · Consideration
Research & Comparison
Questions buyers ask when evaluating solutions and comparing providers. Mixed informational and commercial intent.
-
What does a GEO audit actually include?
-
GEO agency vs doing it in-house — pros and cons
-
How much does an LLM visibility audit cost?
-
Which AI platforms should I prioritise for citation?
-
Case studies: brands improving AI citation share
Bottom of funnel · Decision
Evaluation & Action
High-intent questions buyers ask right before a purchase decision. Strong commercial and transactional signals.
-
LinkBuildingHQ pricing and packages
-
Book a free GEO audit for my SaaS company
-
Get started with AI search optimisation today
-
Request an LLM visibility report for my domain
Frequently Asked Questions
GEO is the process of optimizing your brand and content so it gets cited and recommended by AI tools like ChatGPT, Gemini, and Perplexity, not just ranked on Google.
SEO focuses on rankings and clicks. GEO focuses on being mentioned inside AI-generated answers, where users increasingly get information without visiting websites.
We optimize for leading LLMs, including ChatGPT, Google Gemini, Perplexity AI, Claude, and Microsoft Copilot, depending on where your audience is searching.
We improve your content structure, authority signals, entity presence, and external references so LLMs recognize and trust your brand as a source worth citing.
No ethical provider can guarantee exact placements. However, we significantly increase your probability of being cited by aligning with how LLMs retrieve and generate answers.
Most clients start seeing early citation signals within 4–8 weeks, with stronger and more consistent presence building over 2–3 months.
Not necessarily. While SEO helps, GEO can work independently by building AI-friendly authority and structured content, even for newer websites.
We track brand mentions in AI responses, citation frequency, visibility across prompts, and assisted traffic/conversions from AI platforms — using in-house automated tools to ensure you're cited right.
If your customers ask questions online, GEO matters. It works especially well for B2B, SaaS, eCommerce, local services, and personal brands.
No. GEO complements SEO. The best strategy today is hybrid visibility — ranking on Google and being cited by AI. Leaving one for the other is never recommended.
Yes. Schema markup helps AI models understand your entities, services, and context. While it doesn't directly guarantee citations, it increases clarity, trust, and retrievability — improving your chances of being referenced by LLMs.