In-depth analysis
We analyzed their backlink profile and competitors to identify top fashion sites — style blogs, sustainable fashion journals, and industry publications — for high-quality link opportunities.
A Fashion Brand's Climb to the Top of the SERPs
06 months
Fashion
White-Label Link Building
38.8%
traffic · 06 months
63.3%
visibility
60.8%
rankings
35
links built
The Dilemma
The fashion industry is one of the most competitive digital landscapes, where emerging brands constantly struggle to get noticed against well-established competitors with years of SEO authority behind them. For a sustainable, handcrafted clothing label failing to rank for retro and classic-style searches, this invisibility was costing them traffic and sales. They came to us for a strategic intervention — and here's how we delivered.
Our client had a strong mission and unique handmade garments, but their online presence was nearly nonexistent. A quick audit revealed a weak, low-quality backlink profile, while competitors had strong links from top fashion publications. As a result, they were buried in search results, losing visibility, traffic, and sales — and needed a way to compete.
The Course of Action
We worked on a link building campaign that focused on quality and relevance to help our client stay competitive.
Content creation
We produced high-quality, trend-focused content covering fashion ethics, sustainable wardrobe guides, and industry trends to earn relevant, authoritative links
Strategic outreach
We pitched our content to relevant editors and secured authentic links by focusing on trending topics like sustainability, ethical fashion, and seasonality.
Service used on this campaign
White-Label Link Building Service
Results Overview
| Google Position | April, 2023 | August, 2023 | Before → after | Percent Increase |
|---|---|---|---|---|
| 1–3 | 180 | 234 | 0% | |
| 4–10 | 280 | 420 | 0% | |
| 11–100 | 444 | 714 | 0% |